European Union / GPSR
On 17 April 2026 the European Commission adopted Implementing Decision (EU) 2026/901, replacing the GPSD-era harmonised standards referenced under the General Product Safety Regulation (Regulation (EU) 2023/988) with an updated list -- in force from 27 April 2026, with a transition period to 27 October 2027 for products already certified under the superseded standards. It lands on top of GPSR's existing EU Responsible Person requirement (in force since 13 December 2024), which Amazon and other EU marketplaces have moved from a warning-letter process to actual, fast delisting through 2026.
Last updated 29 August 2026
Harmonised standards are the technical specifications that give a manufacturer a presumption of conformity with GPSR's general safety requirement under Article 7 -- meet the referenced standard and regulators presume the product is safe, without a case-by-case risk assessment. Decision (EU) 2026/901 repeals the previous GPSD-era list (Decision (EU) 2019/1698) and publishes updated and new standard references spanning a wide range of consumer product categories, including gymnastic equipment, children's furniture and care articles, cigarettes, bicycles and stationary training equipment. Products already certified against the standards being superseded can keep relying on that presumption until 27 October 2027; after that date, only the standards listed in the new decision confer the presumption.
Source: Intertek, "EU Updates Harmonised Standards for Consumer Products Under the GPSR"; EUR-Lex, Commission Implementing Decision (EU) 2026/901.
GPSR's EU Responsible Person requirement has been in force since the regulation itself took effect on 13 December 2024: any product placed on the EU market by a non-EU manufacturer needs an accountable, named EU-based contact on file for market surveillance authorities and consumers. It is a separate compliance question from harmonised standards -- a product built exactly to the new Decision (EU) 2026/901 standards can still be pulled from sale for lacking a valid Responsible Person, because platforms check the two independently.
Source: Baker McKenzie, "General Product Safety Regulation — A New Era of Product Safety for the EU".
When Amazon and other EU marketplaces first rolled out GPSR compliance fields in late 2024, enforcement centred on the single easiest violation to detect automatically: was a valid Responsible Person on file. Through 2026, platform checks expanded to labelling requirements, the presence of safety and warning information directly on the listing, and -- for some categories -- a request for the underlying technical file or risk assessment, not just contact details. The practical change for sellers is speed and consequence: a failed check can now mean a listing suspended or permanently delisted within days, on top of a possible national market-surveillance fine depending on which EU country's authority catches it first. A missing Responsible Person remains the single most common cause of EU marketplace delistings.
Any consumer-electronics or IoT manufacturer selling into the EU via Amazon or another marketplace -- directly or through a distributor -- needs both halves current: the product's technical file mapped to the standards Decision (EU) 2026/901 actually references (with a clear transition-period plan if it currently relies on a superseded standard), and a genuinely valid, monitored EU Responsible Person listing that will not silently lapse. Treating the two as one compliance task, reviewed together, is the difference between a routine standards update and an unplanned delisting.
Adopted 17 April 2026 and in force from 27 April 2026, it publishes an updated list of European harmonised standards that confer a presumption of conformity with the General Product Safety Regulation's (Regulation (EU) 2023/988) general safety requirement. It repeals the previous GPSD-era list (Decision (EU) 2019/1698) and covers a wide range of consumer product categories including gymnastic equipment, children's furniture and care articles, and bicycles.
No. Products already certified against the superseded standards can continue to rely on that presumption of conformity until 27 October 2027. After that date, only the standards referenced in Decision (EU) 2026/901 confer presumption of conformity under GPSR Article 7.
Since GPSR took effect on 13 December 2024, any product placed on the EU market by a non-EU manufacturer must have an accountable EU-based Responsible Person on file -- a named contact for market surveillance authorities and consumers. It is separate from the harmonised-standards question: a product can meet every applicable safety standard and still be delisted for lacking a valid Responsible Person.
Yes, and enforcement has escalated through 2026. Amazon and other EU marketplaces initially checked only whether a Responsible Person was on file; by 2026 checks have expanded to labelling requirements, on-listing safety/warning information, and in some categories a request for the underlying technical file. A failed check now results in delisting -- sometimes within days -- on top of a possible national market-surveillance fine.
Adding GPSR to a market-access review means checking the product's technical file against the standards Decision (EU) 2026/901 actually references (not the ones it superseded), confirming the transition-period runway if a rebuild is needed before 27 October 2027, and making sure the EU Responsible Person listing on every marketplace is current and actually monitored rather than a one-time filing. We fold GPSR into the same market-access review we run for CE/UKCA, RED and the other EU/UK requirements, so it is one process per product, not a separate compliance track to track on its own.
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